Ulrike Jacob-Dewor

CEO, lavera Distribution North America

Ulrike Jacob-Dewor was responsible for bringing lavera to a wider, international audience in 1998, when she founded the first global distributorship for lavera skin care. An inspiring and highly energetic business leader, Ulrike balances work with a healthy and athletic lifestyle and is also a passionate sailor and triathlete.

Born in Germany, Ulrike studied chemistry and biochemistry at the University of Wurzburg, Germany and La Jolla, California graduating with a Master of Science in Biochemistry in 1995. During her studies, Ulrike worked within the community as an environmental consultant, offering advice and solutions to people with chemical sensitivities and those exposed to toxic contaminations.

Upon completion of her degree, Ulrike decided to fulfill her desire to explore the world. During her travels she discovered Vancouver, Canada, as a place with a strong environmental focus and felt immediately at home. She decided to stay and began work on a PhD in biochemistry. In the course of her research Ulrike collaborated with scientists from across the globe, an experience that confirmed her belief in the power of international relationships, and their ability to foster positive change in both the personal and business worlds.

During her PhD studies in Vancouver, Ulrike approached lavera in her native home of Germany. As one of the leading natural skin care companies in Germany, she felt that lavera needed to expand internationally and 'go global' with its award winning product ranges. In 1998, Ulrike formed lavera Distribution for the USA and Canada as the first international partner for lavera. Today, lavera products are available throughout the US and Canada - as well as in more than 25 countries worldwide.

In Ulrike, lavera has found its ideal champion. A firm believer in organic farming methods and sustainable business practices, Ulrike believes, like lavera, that companies should not only have financial goals, but also a strong commitment to the environment and the health and well being of each individual customer and employee. She continues her work in the community and supports children and adults with sun protection and education about organic principles.