Bed Bath & Beyond / Harmon Stores goes organic
with Lavera All Natural Cosmetics

For Release January 7, 2008

Organic health and beauty product company Lavera is to launch a major test program of their all-natural cosmetic line with leading US Northeast health and beauty retailer, Harmon.

Ulrike Jacob-Dewor, CEO of Lavera North American, said, “Harmon, a subsidiary of multi-billion dollar Bed Bath & Beyond, is the leading health and beauty retailer in the tri-states.”

“Initially the test program will be in six of their stores this spring – four Harmon stores in New Jersey (West Caldwell, Newton, Short Hills, and Clifton) and two Bed Bath & Beyond stores in Manhattan. The Atlantic Northeast region is an immensely important target market for Lavera.”

“There are very large, informed and discerning populations that increasingly want organic beauty and skin care products. Harmon is a very progressive company. It has built its success and reputation on providing the best, price-competitive choices for its customers and we believe that inclusion of our organic and natural skin care products will be particularly well appreciated by their customers.”

Ulrike, who is a biochemist, commented, “The organic and natural cosmetic and skin care products markets is now experiencing a boom as women become more informed and sensitive about what they are putting on their skin and not just what they eat. It’s a natural extension of choice for those already buying organic food, a $14-plus billion a year industry in the US. Now smart retailers are jumping on this trend in cosmetics and skin care.”

Lavera organic health and beauty products are currently sold in more than 12,000 locations in 25 different countries. Lavera is the market leader in Europe for natural skin care with a 27% of the market share in general health and beauty products and a 50% market share in sunscreen products.

ABOUT HARMON
Harmon Stores, Inc., a wholly owned subsidiary of Bed Bath & Beyond (NYSE: BBBY), is a leading health and beauty retailer in the tri-state area with 39 free standing stores in NJ, NY & CT plus Harmon "store within a store" in many Bed, Bath & Beyond locations.

• Harmon is a leading cosmetics and health & beauty care retailer in the tri-state area.

• Harmon is expanding throughout the US Northeast.

• Harmon became part of the Bed Bath & Beyond family of stores in March 2002.

Bed Bath & Beyond and its subsidiaries, which include Harmon and The Christmas Tree Shops, reached $6.6 billion revenue in 2006.

About Lavera Skin Care North America
Since its founding 20 years ago in Germany, the Lavera brand (http://www.lavera.com) has grown to include more than 250 products including 74 all natural makeup products, 69 bath and lotion products, 29 moisturizers, 32 hair products, 16 sun products, 12 baby products, 10 anti-aging products, and 16 all natural men's products. Top sellers are Lifting Serum, Ultimate Eye Cream, Mascara, Self Tanner and mineral based sun protection for face and body.

Contact the Lavera North American by phone at 877-528-3727 (extension 6 for public relations), or visit Lavera's site at www.lavera.com. The entire line of sale items can be viewed in the online store. For product samples, please email press@lavera.com.