The throat and chest area, décolleté, is one of the first places a woman will notice signs of aging. The skin here is thinner and prone to wrinkling and uneven pigmentation. Following a regular skincare regimen will keep the décolleté looking its best.

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Lavera Solution line contains a wealth of powerful anti-agers to smooth skin, minimize appearance of wrinkles and sagging skin on neck, and increase overall luminosity. The main cause of premature aging of the skin is free radical damage. Free radicals break down collagen and elastin, proteins that give skin support and elasticity. These rogue molecules are caused by excessive sun, exposure to toxins, and stress. Avoiding these, and receiving a healthy dose of antioxidants in your regimen, are essential in fighting free radical damage.

Just as you care for your face, to keep it looking its youngest and most radiant, you must also care for your décolleté. When moisturizing your face, morning and night, do not overlook this delicate area. Continue on down the throat and chest with moisturizer to keep the décolleté soft and firm. Solution moisturizers contain Sepalift, a plant-derived anti-aging ingredient that protects against collagen loss, firming and smoothing the skin.

Vertical wrinkles on the chest are a common complaint amongst women. A lifting serum will help to decrease the appearance of these wrinkles and other fine lines. Both Hydro Lifting Serum and Solution Intensive Lifting Serum contain Bio-Hyaluronic Acid to strengthen connective tissue, reducing the appearance of wrinkles and fine lines. Apply morning and night under your moisturizer. Choose Solution for mature skin or Hydro for all skin types.

Gentle exfoliation, once or twice weekly, will slough away dry, dead skin cells and reveal fresh, healthy skin. Because the décolleté is so delicate, care needs to be taken when exfoliating this area. Hydro Facial Gel Mask is the perfect gentle treatment to recharge and energize dull, tired skin. Apply the mask to face, neck, and chest and leave on for up to 10 minutes. Gently remove with warm water. Fruit extracts do the sloughing, not abrasive ingredients. Skin will be moisturized, radiant, and restored to good health.

Pamper, hydrate, and renew stressed skin with a moisturizing mask. Intensive Facial Repair Mask contains Bamboo extract, rich in silica which is responsible for the formation and maintenance of connective tissue. This gentle mask protects the skin and improves circulation – perfect for dry or sensitive skin.

To rev up tired-looking skin and bring about a natural glow, try Solution Face Mask. Rich Mango seed butter and Shea butter hydrate, while Brown seaweed nourishes, tones, and clears the skin. Apply either the Intensive or Solution mask to face, neck, and décolleté. Leave for up to 15 minutes while you relax. Use as a weekly treat, or whenever skin needs a little indulgence.

Don't forget the sunscreen. Protect against aging sun damage with mineral sun protection. Solution Day Cream SPF 15 works perfectly for daily use. If you plan to be out in the sun, our Anti-Aging Facial Sunscreen SPF 15 UVA will provide effective protection to face and décolleté.

If you have freckles or sun spots on your chest, lightening ingredients will help to diminish the appearance of these dark spots. Arbutin is a natural skin lightener found in the entire Lavera Solution line, and is great for treating spots.

Now that we have your décolleté skincare regimen under wraps, let's dress it up a bit. When applying Glow & Go Self Tanning Spray to body, don't forget your chest. This will offer a subtle hint of color with décolleté flattering shimmer.

Fit décolleté enhancers into your workout. Back and chest exercises will strengthen chest muscles, giving a more toned and tight appearance.

Do not overlook your diet. Eating a healthy balanced diet and drinking an adequate amount of filtered water keeps skin looking its best. And avoid sugary foods. Glucose breaks down collagen and we all know what that means. Yes, over-doing the sugar can actually give you wrinkles. Or, in this case shall we call them smile lines?

Now, one last step. Go out a buy yourself a new dress or top to show off your gorgeous décolleté!

Summer is fun, this much is true. But a few months of sun, surf and chlorine can really take their toll on your complexion. If your natural radiance has gone from glowing to gone—read on for tips on reclaiming your spark.

Swimming and sun exposure dry out the skin. Dry, dead skin cells sitting on the surface cause skin to look dull. One quick and easy way to achieve a fresh, healthy complexion is to get rid of that flaky skin. FACES Calendula Exfoliating Wash contains finely ground olive grains to gently slough away dry skin and reveal a healthy complexion. Use one to two times per week to maintain bright skin.

Sun protection is key in keeping skin healthy and youthful, but don’t you wish it would moisturize and rejuvenate while it protects? Lavera Anti-aging Facial Sunscreen SPF15 UVA has you covered. This 2-in-1 sunscreen plus moisturizer couples the most effective mineral sunscreen with anti-aging ingredients; like caffeine, Hyaluronic acid, and organic plant oils. This delicate yet hard-working sunscreen delivers maximum protection from both UVA and UVB rays and is gentle enough for facial skin. This product is a must for summer.

Proper hydration for skin is just as important in summer months as in the dead of winter. Sure, once warmer weather arrives our skin seems to bounce back from the dry air and cold winds of winter. But you have probably noticed how it doesn’t take long for sun and summer fun to dry skin out again. FACES Aloe Vera Night (Protection) Cream protects and restores parched skin with Organic Evening Primrose, Avocado and Almond oils for maximum hydration. A healthy dose of Aloe soothes and cools. Don’t forget this super important step for happy skin.

Now that we have laid out your Summer Facial Essentials, let’s not forget a couple of other summer-time necessities. Plenty of water and a healthy diet of fresh organic fruits, veg, and whole grains are fundamental in keeping your skin and body functioning properly.

These simple steps will have you plumped, primed and glowing. Now get out there and enjoy!

Possibly the most misunderstood of skin care products, serums are an important step in maintaining healthy skin and preventing future damage. Serums are designed to cover a wide range of skin care situations, from lightening and brightening to supplying more moisture. Get in the know on the benefits of serums and you will wonder how you've been living without one.

What are serums?

Serums are a combination of highly concentrated ingredients designed to deliver healing nutrients that provide anti-aging benefits and leave skin soft and smooth. Plant and fruit extracts and essential oils treat skin issues like fine lines, sun spots, or acne. These potent ingredients strengthen connective tissues, improve elasticity, and help the skin to retain moisture. Serums also boost the hydrating power of your usual moisturizing product.

Who uses a serum?

Serums are designed for a range of skin types, ages and skin care issues. The concentrated ingredients in serums not only help to repair damage to the skin, but prevent further damage, so are perfect for all age groups.

Lavera offers two unique serums for different skin types and issues. Both specifically target fine lines and wrinkles - remember to pay close attention to around the eyes, upper lip, smile lines (labial folds) and forehead when using these products. HYDRO Lifting Serum provides mild exfoliation of dead skin cells with fruit acids and packs antioxidant protection. This light, yet powerful, serum can be used for all skin types but is particularly beneficial for normal to oily skin. It plumps and tones skin and evens out the complexion. Highly concentrated, a little goes a long way toward protection skin. In a 3 week test of 30 females with an average age of 33 years young, over 96% reported noticeably more elastic, moisturized, and firmer skin. Regular use of HYDRO Lifting Serum will grant a youthful, velvety-soft complexion.

SOLUTION Intensive Lifting Serum performs a bit differently. This serious skin care treatment provides moisture and nourishment to dry, stressed, or mature skin. The powerful ingredients in this serum control puffiness, brighten sallow complexion, and boost hydration. In a 3 week test of 30 females with an average age of 52 years young, over 93% said the Solution Intensive Skin Serum moisturized and nourished the skin, leaving it looking well cared for and regenerated. The Solution Serum also packs bearberry extract, which contains natural Arbutin, an ingredient that naturally lightens age and sun spots.

How do I use a serum?

Serums may be used day or night but are most-effective when applied day AND night. When used during the day, under makeup, serums provide all day support. When used as a restorative night time treatment, serums firm, brighten and leave skin satiny-soft.

Gently massage a small amount of serum into the face, neck, and décolletage. Allow 3-5 minutes for serum to absorb before applying day or night time moisturizer.

Including a nutrient-packed serum in your skin care regimen is an effective way to provide your skin with a dose of healthy, anti-aging ingredients.

Ok, so our hair has finally recovered from the winter wind and cold. Now that we’ve hit mid-summer, the heat, sun, sea salt, and chlorine has our tresses doing another round of the dry and damaged look.

The elements, plus the steady use of hair ties, will wreak havoc on hair. But are we destined for a bob next fall? Not if you take steps to repair damage and prevent further harm. A little extra time spent now will reunite you with lush locks.

Don’t Over-Do the Shampoo - Skip washing unless your hair is actually dirty. This will help to keep it from drying out and make the best of your scalp’s natural oils. When you do shampoo be sure you are using a gentle product best suited to your hair type. Lavera Organic Shampoos cover the gamut – from fine, dry, or sensitive to color treated and even dandruff. For the little ones in the family, or those with super-sensitive scalp, try Baby Neutral for Hair and Body. All free from SLS, parabens, and other nasty ingredients.

Apply Moisturizer - Conditioner is to hair what moisturizer is to skin. Conventional hair care products coat strands with synthetic ingredients, silicones, and petroleum. Lavera Hair Conditioners hydrate and protect with natural ingredients, like Organic Jojoba oil, Avocado oil, and Cocoa seed butter. Choose from Mango Milk for color-treated hair and Rose Milk for dry hair. In actual fact, both products are developed to be extra gentle on your hair and suitable for ALL hair types - just pick your favorite scent!

Cover Up - A hat will help to protect your face and hair from sun damage. Grab a couple of cute caps in fun colors and throw one in your beach bag, another in the car…for whenever you will be spending time in the sun.

Deep Conditioning - You know how a soothing facial mask seems to transform tired, dry skin? Well, Lavera Hair Repair Treatment will do the same for tired, dry tresses. Apply a thick coat of this nourishing treatment after shampooing, allow to soak in for 5-10 minutes and rinse. Renews shine, bounce and vitality to hair. Choose from Mango Milk for color-treated hair and Rose Milk for dry hair. As with conditioners, both hair treatments are very gentle on your hair and suitable for ALL hair types. These hair treatments also come in a travel size sachets, perfect to throw in your overnight bag, to pack for that week in the Bahamas, or just to try out for the first time - they are great for 1-3 uses.

Hold the Heat - Lavera also carries a Hair Styling Gel Extra Hold is perfect for shorter styles. Try applying a bit of product and allow hair to air dry for a straight-from-the-beach look, and skip the heated styling tools.

Lavera Hair Care products are all natural and free from harmful ingredients. The addition of fresh fruit extracts creates scrumptious scents for these safe and healthy products. And no need to worry about limp, sticky strands. Lavera hair care products perform just like the regular stuff, but without the chemical ingredients.

Natural facial peels are exfoliating products designed to smooth and improve the appearance of skin with the use of fruit acids. The five main fruit acids are; citric, glycolic, lactic, malic, and tartaric. Citric acid is derived from citrus, glycolic from sugar cane, malic from apples, and tartaric from grapes. While lactic acid is milk-derived (think Cleopatra’s milk baths), it is still considered a fruit acid.

Fruit extracts are equally as effective, and much safer, than chemical peels which can cause blistering, burning, and skin discoloration. These fruit acids work by loosening cell adhesion, resulting in removal of dead skin cells. This clears pores, reducing blemishes, and softens fine lines and wrinkles. Peels also help to treat scars, pigmentation problems, and sun damaged skin.

Natural skin peels are a safe and effective way to renew the complexion and reduce the appearance of fine lines and wrinkles. Peels are an ideal exfoliant for most skin types, especially beneficial for combination and oily skin. Peels are not recommended for use on extremely sensitive skin, including those with rosacea, eczema, and other skin irritations. Never exfoliate skin that is red, irritated, or has open sores.

Natural skin peels are a safe and effective way to renew the complexion and reduce the appearance of fine lines and wrinkles. Applied to warm, damp skin the fruit acids work to rid the skin of dry, dead skin cells, revealing an even skin tone and refined appearance. Massage in gently and allow the product to go to work, over-scrubbing may result in irritation. For best results peels should be used regularly, 1-2 times per week, and may be used on the entire face or as a spot treatment.

Lavere HYDRO Peeling Gel contains mild fruit acids along with super-fine Jojoba beads for superior exfoliation. Soothing and cooling, HYDRO Peeling Gel will leave skin smooth and refreshed without irritating the skin. It reduces fine lines and wrinkles while promoting collagen production by gently exfoliating the skin. In a test conducted on 30 women over the course of 3 weeks over 93% said the HYDRO Peeling Gel left their complexion looking smoother, more refined, and softer to the touch.

>> Save 20% this month (July 2010) on the LAVERE Hydro Peel!

Exfoliation is essential in keeping skin clear and looking its best. With regular use natural facial peels will provide you with a radiant, youthful complexion.