gelbes oel mit mehreren oeltropfen

Plant-based keratin – the key to naturally beautiful hair & eyelashes


As a pioneer in the field of natural personal care products, it has been our goal from the beginning to forgo the use of animal ingredients in our products. In our natural hair care and decorative cosmetics, we consciously prioritise the plant-based alternative to conventional keratin, which is obtained from animal sources. On this page, we explain how our plant-based alternative to keratin can naturally add thickness and volume to your hair and eyelashes.

INCI designations: Hydrolysed corn protein, hydrolysed wheat protein, hydrolysed soy protein 

Benefit: Strengthens hair and eyelashes

Keratin – important for your skin & hair

Did you know that keratin is one of the most important structural proteins in the body? Corneous proteins confer resistance and elasticity to the skin, hair and nails. In keratin deficiency, the resilience of the hair is decreased, leaving it in need of a little extra help. This is where plant-based keratin comes into play.

Concentrated nutrition for hair and lashes

Flüssiges gelbes Öl tropft

Our plant-based keratin consists of hydrolysed corn, wheat and soy proteins. These vegetable proteins are also known as ‘phytokeratins’. ‘Hydrolysed’ means that they are broken down into components which help the hair and eyelashes retain moisture. They can penetrate the cuticle of the hair shaft and eyelashes and protect them. Did you know? Plant-based keratin can also help make your lashes more resilient. 

Our plant-based keratin creates a protective sheath on the hair, preventing static charge on its surface. The result: More manageable hair both when wet and dry. Our plant-based keratin helps repair damaged hair, e.g. in case of split ends. It also leaves the hair pleasantly soft, smooth and more resilient.

Plant-based keratin in our products

Our plant-based keratin helps repair damaged hair, e.g. in case of split ends. It also leaves the hair pleasantly soft, smooth and more resilient.

Your eyelashes too can benefit from the power of plant-based keratin. This high-quality active ingredient complex is a key ingredient in selected lavera mascaras. It creates a protective and nourishing sheath around each eyelash. Our natural mascaras will make your eyelashes feel stronger. 

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