We celebrate Nature. We celebrate You. - For the Day of Natural Cosmetics

We celebrate the power that lies in nature – and in you.

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Young woman with blonde hair standing in front of a meadow and smiling at the camera

We celebrate Nature. We celebrate You. - For the Day of Natural Cosmetics

We celebrate the power that lies in nature – and in you.

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Portrait of two women hugging each other, both smiling

Your yes to yourself – with the power of nature and the care of lavera.

For almost 40 years, lavera has stood for genuine natural cosmetics, full of respect for nature and what it has to offer for our skin. That's why our care products combine effective, natural ingredients with scientific expertise.

Connected with a deep responsibility towards our nature and its precious resources and living beings, you'll find high-quality ingredients from organic cultivation in our care products – fairly sourced, 100% certified and PETA approved. Everything from one source and made in Germany, to support your well-being.

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Your skin. Your values.

From selecting the ingredients to eco-friendly packaging, we handle our care products mindfully and consciously. We want to share this understanding with you on Natural Cosmetics Day and inspire you to approach yourself, your body and nature consciously and mindfully in everyday life. Take time for moments of calm, listen to your skin's needs and give yourself appreciation. This is how you find your balance and make your inner radiance visible.

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Young woman with brown hair who is in nature and smiling at the camera

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5 Facts Why Our Skin Loves Nature!

Natural cosmetics are booming because they are green, sustainable, ecological, and always the right choice for a green conscience. Just in time for the "Day of Natural Cosmetics" on November 23rd, we provide five facts about our favorite topic, natural cosmetics.

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1. No to Silicones!

On average, each of us uses several cosmetic products daily and absorbs numerous substances through the skin into the bloodstream. Certified natural cosmetics use purely plant-based oils and fats, natural waxes, and natural fragrances and colorants. In contrast, paraffins, silicones, microplastics, and synthetic fragrances are taboo.

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2. Skin Regeneration from Within, Please!

Silicones can form a film over the skin, filling in wrinkles and pores. While this creates a nice effect, they can clog pores, reduce the skin's ability to breathe, and impair the skin barrier. Natural cosmetics use only natural, skin-compatible substances (such as lecithin) that penetrate the skin and provide long-lasting care. This way, the skin learns to regenerate from within.

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3. Plant Power – Nature Works!

Powerful ingredients like Q10, ceramides, and natural hyaluronic acid can also be naturally sourced and are found in numerous natural anti-aging products, which naturally support us in our aging process while keeping us beautifully youthful.

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1. No to Silicones!

On average, each of us uses several cosmetic products daily and absorbs numerous substances through the skin into the bloodstream. Certified natural cosmetics use purely plant-based oils and fats, natural waxes, and natural fragrances and colorants. In contrast, paraffins, silicones, microplastics, and synthetic fragrances are taboo.

Read more Read less

2. Skin Regeneration from Within, Please!

Silicones can form a film over the skin, filling in wrinkles and pores. While this creates a nice effect, they can clog pores, reduce the skin's ability to breathe, and impair the skin barrier. Natural cosmetics use only natural, skin-compatible substances (such as lecithin) that penetrate the skin and provide long-lasting care. This way, the skin learns to regenerate from within.

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3. Plant Power – Nature Works!

Powerful ingredients like Q10, ceramides, and natural hyaluronic acid can also be naturally sourced and are found in numerous natural anti-aging products, which naturally support us in our aging process while keeping us beautifully youthful.

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4. Nourishing!

Nature has everything the skin needs, as many natural ingredients have nourishing and healing properties. For example, Aloe Vera and Shea Butter are known for their moisturizing and regenerating properties, which keep the skin healthy and radiant.

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5. Oh, How It Smells!

aWhile conventional products can use around 5,000 synthetic fragrances, natural cosmetics have only about 400 fragrances available – based on natural essential oils.

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4. Nourishing!

Nature has everything the skin needs, as many natural ingredients have nourishing and healing properties. For example, Aloe Vera and Shea Butter are known for their moisturizing and regenerating properties, which keep the skin healthy and radiant.

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5. Oh, How It Smells!

aWhile conventional products can use around 5,000 synthetic fragrances, natural cosmetics have only about 400 fragrances available – based on natural essential oils.

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All Natural, or What? Seals Provide Assurance.

Whether a beauty product is truly Natural cosmetics can be identified by the NATRUE or COSMOS Ecocert seals. The NATRUE association was founded in 2007 by lavera and other natural cosmetics manufacturers. These seals were created to establish binding standards for certified natural cosmetics and to guarantee consumers verified quality on the cosmetics shelf. You can learn more about our seals here.

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The four lavera TRUTHS

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Yes to a healthy environment as a source of good ingredients.

No to unfair conditions.

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A pipette drips transparent liquid into a petri dish

Yes to innovative research and development.

No to parabens, silicones and artificial fragrances.

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Yes to 100 % natural cosmetics.

No to exploitation of natural resources.

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Yes to easy access to natural care for everyone.

No to overpriced and complicated products.

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We are replanting the forests of Germany!

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lavera Natural Beauty is starting to replant German forests right now and campaigning for environmental protection

Our Plant and Nature Conservation Projects

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Discover the first areas we have reforested in the vicinity of our headquarters near Hanover

To the reforested areas

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